How to Use Instagram Stories to Engage Your Audience

Instagram Stories provides a quick and engaging way to stay in contact with followers and engage your target audience – with over 500 million daily Stories users worldwide!

Access Stories by tapping the profile icon with a colorful circle around it in the top right corner of your feed. Stories will also appear above regular feed when scrolling down on the app.

Stories offer an easy way to post engaging, vertical content quickly. Stories provide fast and fun content production that can be enhanced with text, stickers, filters and more – plus an effective way of reaching out to an audience since many people access Stories while on the move!

Stories is an effective way to spread word of upcoming products, services, or events to your followers. Use the countdown sticker to build excitement amongst your audience and make them want to come back for updates – creating more engagement and conversions in turn!

One way Stories can help is with conducting polls. Poll stickers provide an engaging way of engaging your audience and getting an understanding of their thoughts. You could even invite followers directly message you answers using messaging stickers!

Stories can also serve as an effective means of advertising your website or blog, providing an easy and cost-effective way for your audience to learn about it. Link external websites within Stories by placing an icon of a clickable hyperlink over any image within them; this creates a clickable link which takes followers directly to the page in question.

Your Instagram Stories allow you to add as many photos or videos as desired; however, only 10 can be shared at one time. In addition, gifs, text and drawings can also be added for further customization. Alternatively, use music clips from Instagram’s library or trending music to spice up your Stories!

Stories’ Stories feature is another useful way of connecting with others by enabling users to tag people. Just type @ followed by their username in your story, and that person will receive notification that they’ve been tagged. Alternatively, tap the Direct icon (which looks like a flying paper airplane), select your friend you wish to tag then write and send your message before tapping Send.

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